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Almost all of website owners knows that they launch different campaigns or write blog posts in different blogs or post on social media.

All that traffic landing on your website is coming from different sources by using utm you can simply see who came from which social media or blog form.

But wait a minute, it didn’t stop there. You need more data than only checking the traffic source. For example you can name your blog post you posting on external blogs or have a tag for specific posts content and when the traffic lands you will see what users are searching for and why they coming to your website.

By going advance you can add those tags into your forms that users are filling up to get in touch with you.

Benefits:

You can add more efforts towards the content or social media posts you writing on the basis of existing records of your customers.
Get your analysis right on the basis of real data that you already own, increase the efficiency of your target audience which will eventually cause you to have more revenue.

Some of the places where you should track utm Paramters while adding your website links:

• Facebook ads
• Google SEM
• Google display banner ads
• Linkedin ads
• Instagram ads
• External Blogs
• B2B portals

Example of UTM parameters:

You can create your own tracking url with UTM parameters by filling the form in below link:

https://support.google.com/analytics/answer/1033867?hl=en

Do you need more info or help tracking your analytics and customers records?

Request help!